INBOX IMPACT

High quality emails that look great on all devices, while driving interest and engagement

YOUR CRM STRATEGY

Brand emails aren’t just sales opportunities. We all know what it’s like to have our inbox bombarded – and many of us are quick to unsubscribe as a result.

Conversion is important, but your messages should also showcase your authentic personality and values, while giving recipients something of actual interest.

The goal is to continually grow your email database with loyal subscribers. Over time, you can send personalised emails, using CRM to full effect.

GROWING ENGAGEMENT

1. CAMPAIGN TEMPLATES

I work to ensure inbox deliveries are the highest standard, covering the following creative areas:

2. EMAIL GRAPHICS

3. NEWSLETTER TEMPLATES

On-brand, responsive master files

Optimised, attention grabbing campaign images

Driving loyalty, retention and sales opportunities

Need help?

Not sure where to start? Don’t worry. I’m ready to work with your existing systems, or help you get CRM up and running from scratch.

CRM deployment is a big step, but worth it to help offer the best customer experience.

It all depends on what works best for you. From automated workflows to intelligent customer profiles to shape future communications, all it takes is a quick chat to get started…

WORKFLOW EXAMPLE

GET IN TOUCH

ACTIVATION OPTIONS

TEMPLATES

As a simple introduction, I’ll work on design templates. We’ll talk about your specific requirements, deadlines and agree a time based price up front. Costs include consultation, asset creation and agreed revisions.

STRATEGIES

For added value and impact, we’ll discuss your goals and key dates over an agreed timeframe. Once known, I’ll build an email content calendar to maximise impact, ensuring your audience receives key info at the best time.

SEGMENTS & AUTOMATION

Depending on your CRM system, email database and budgets, targeted messaging can be deployed. Automated sends can be triggered by an event or date, while segmentation can ensure your audience receives relevant emails based on their profile and history. Performance reports can then influence next steps and give a clear picture of campaign success.