
The multi-faceted role owned media and PR for the first team, while also running editorial, creative and social channels.
While the period featured off-field challenges, I’m proud to have been part of the club fabric during historic moments.
These include Cup Finals, Premier League promotion, award winning fan engagement and our 2009 Cardiff City Stadium move.

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CREATIVE COMMS
This resulted in a need to innovate to entertain and inform supporters, though fan feedback was always positive [temporary rebrand aside].
Here’s a list of my extensive responsibilities.

CONTENT STRATEGIES

MEDIA MANAGEMENT

PODCAST PRODUCTION

SOCIAL ENGAGEMENT

EDITORIAL MANAGEMENT

AUDIENCE GROWTH

EDITORIAL DESIGN

CRM EMAIL DESIGN

FEATURE INTERVIEWS

TALENT SUPPORT

OOH ADVERTISING

EVENT BRANDING
CREATIVE EXAMPLES
ACCESS DOCUMENTS
- Career Profile | Portfolio
- BBC Sport Wales Case Study
- My 2025 CV
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